In recognition of its dynamic cutting-edge marketing communication strategy, Nigerian Breweries Plc. (NB) was awarded in five different categories at the recently concluded 10th edition of the National Marketing Stakeholders’ Summit & Brands & Advertising Awards of Excellence that was held at the Harbour Point Hall, Victoria Island, Lagos.
NB beat other multinational and indigenous brands to claim the top prize of Brand of the Year for its international beer brand Heineken. Persisting with an innovative model for the past 75 years in operation, it was also awarded the Platinum Brand Award (Corporate).
L-R: Uchenna Ibemere, Head of Integrated Communications, Nigerian Breweries Plc; Okwudili Nwakobi, Senior Brand Manager, Tiger Beer; Uche Unigwe, Sales Director, Nigerian Breweries Plc; Mr. Udeme Ufot, Managing Director of SO&U, Sandra Amachree; Senior Media, Brand PR and Sponsorships Manager, Nigerian Breweries Plc; Juliet Ifebueme, Business Manager Modern Trade; Kolawole Akintimehin, Senior Brand Manager, Flavoured Beers, Nigerian Breweries Plc; Ayodele Lawal, Zonal Business Manager – West, Nigerian Breweries Plc; At The Presentation of the award for Marketing Edge Outstanding Brands and Media Personality Of The Year To Sandra Amachree, In Lagos last Friday.
The company’s CEO, Mr Hans Essaadi was recognised as the Brand Personality of the year while its Sales Director, Uche Unigwe was recognised with the honour of Outstanding Sales Director of the Decade.
Similarly, Senior Media, Brand PR and Sponsorships Manager, Sandra Amachree received honours as Outstanding Brands and Media Personality of the Decade.
L-R: Sandra Amachree, Senior Media, Brand PR and Sponsorships Manager, Nigerian Breweries Plc; Juliet Ifebueme, Business Manager Modern Trade, Nigerian Breweries Plc; Uchenna Ibemere, Head of Integrated Communications, Nigerian Breweries Plc; Uche Unigwe, Sales Director, Nigerian Breweries Plc; Uche Unigwe, Sales Director, Nigerian Breweries Plc; Mr. Benedict Ujoatuono, Managing Director/CEO of Universal Insurance Plc, Okwudili Nwakobi, Senior Brand Manager, Tiger Beer; Kolawole Akintimehin, Senior Brand Manager, Flavoured Beers, Nigerian Breweries Plc; Ayodele Lawal, Zonal Business Manager – West, Nigerian Breweries Plc; At The Presentation of the award for Marketing Edge BRAND OF THE YEAR to Heineken, In Lagos last Friday.
Speaking at the ceremony, Sales Director, Nigerian Breweries Plc; Uche Unigwe was appreciative of the recognition from the awarding body that strives to reward excellence in branding and marketing.
“This recognition means a lot to me and us at Nigerian Breweries Plc. Nigerian Breweries Plc has been in existence for over 75 years and the temptation with longevity in business is the tendency to slow down, rest on our laurels and start to take things easy.”
L-R: Juliet Ifebueme, Business Manager Modern Trade, Nigerian Breweries Plc; Ayodele Lawal, Zonal Business Manager – West, Nigerian Breweries Plc; Uche Unigwe, Sales Director, Nigerian Breweries Plc; Sandra Amachree, Senior Media, Brand PR and Sponsorships Manager, Nigerian Breweries Plc; Kolawole Akintimehin, Senior Brand Manager, Flavoured Beers, Nigerian Breweries Plc; Uchenna Ibemere, Head of Integrated Communications, Nigerian Breweries Plc; Uche Unigwe, Sales Director, Nigerian Breweries Plc; Okwudili Nwakobi, Senior Brand Manager, Tiger Beer; At The Presentation of the award for Marketing Edge BRAND OF THE YEAR to Heineken, In Lagos last Friday.
He continued: “Recognitions like these are a constant reminder that there’s still a lot to be done. This award is a salute to the effort of every Nigerian Breweries employee, many thanks to the entire sales department. Let’s get this again next year,” he concluded.
